Thursday, November 6, 2008

VS Appoint New US Business Tourism PR

According to their press release the MWW Group (www.mww.com), one of the US's "top ten public relations firms" have added“VisitScotland” to its portfolio of travel and hospitality clients.

"MWW Group will work directly with the Business Tourism Unit of VisitScotland, which actively promotes Scotland as a dynamic destination for international conventions and corporate meetings, with unique and varied incentive programs. MWW Group’s consumer lifestyle marketing group will implement strategic media relations initiatives, and provide media support for trade shows, events and sales missions."

"The VisitScotland Business Tourism Unit’s mission is to provide meeting, event and incentive planners with direct access to all the world-class venues, services and activities Scotland has to offer. With a tradition steeped in innovation and hospitality, Scotland delivers the perfect combination of science, technology and business capabilities together with unique, dramatic locations and warm, welcoming people. From cutting-edge conference centers to accommodate thousands to secluded castles hosting a select few, venues are guaranteed to be memorable and enriching. In addition, Scotland offers a myriad of incentive activities including memorable cruises, calming spas and rounds of golf on legendary courses. VisitScotland invites planners to bring their next meeting, event or incentive program to one of the world’s most beautiful locations, with a future as inspiring as its past."

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